For nearly 70 years, REI has supplied gear and apparel to outdoor enthusiasts of various abilities and recreation interests. Our cooperative's long-term success depends on shared and wild places.

Description:
When Lloyd and Mary Anderson formed an outdoor recreation cooperative in 1938 with a group of 21 climbing friends, they built a business with a commitment to high quality gear and promise to share profits with members. Today, as a successful multi-channel retailer with over 3 million active members, our cooperative structure continues to guide our business. Throughout our history, we have also worked to conserve nature, inspire responsible use of the outdoors and enhance the natural world for the enjoyment of future generations.

History:
REI's thriving spirit was born in the 1930s when Pacific Northwest mountaineer Lloyd Anderson began his search for an ice axe. Lloyd wanted a reliable tool at a reasonable price but had no success in finding one locally. He eventually found a high-quality model in an Austrian alpine gear catalog for a mere $3.50, shipping included. Word about his find quickly spread among Seattle's climbing community, which led Lloyd and his wife, Mary, to convene with 21 fellow climbers to establish an outdoor gear co-op in 1938.

Contact person: CJ Hunsinger, Director, Community Outreach, (phone), (email)
Office fax number: (925) 825-8369

Address:

1975 Diamond BLVD Suite B100 Concord, CA 94520 (See a map)

Web Site: http://www.rei.com/stores/46

Directions:

From Highway 680, take the Willow Pass Rd Exit. From the North, turn left, from the South, turn right. Turn left at the first cross street, Diamond Blvd. Proceed across the bridge to the Willows Shopping Center located on your. . . (more)   Nearest Metro/Subway Stop: Pleasant Hill or Concord BART