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“WE INSPIRE, EDUCATE AND OUTFIT FOR A LIFETIME OF OUTDOOR ADVENTURE AND STEWARDSHIP"
For nearly 70 years, REI has supplied gear and apparel to outdoor enthusiasts of various abilities and recreation interests. Our co-op's long-term success depends on shared and wild places.

Description:
When Lloyd and Mary Anderson formed an outdoor recreation cooperative in 1938 with a group of 21 climbing friends, they built a business with a commitment to high quality gear and promise to share profits with members. Today, as a successful multi-channel retailer with over 3 million active members, our cooperative structure continues to guide our business. Throughout our history, we have also worked to conserve nature, inspire responsible use of the outdoors and enhance the natural world for the enjoyment of future generations.

History:
REI's thriving spirit was born in the 1930s when Pacific Northwest mountaineer Lloyd Anderson began his search for an ice ax. Lloyd wanted a reliable tool at a reasonable price but had no success in finding one locally. He eventually found a high-quality model in an Austrian alpine gear catalog for a mere $3.50, shipping included. Word about his find quickly spread among Seattle's climbing community, which led Lloyd and his wife, Mary, to convene with 21 fellow climbers to establish an outdoor gear co-op in 1938.

Contact person: Amber Hoffmann, Program Coordinator, (510) 527-4140
Office fax number: (510) 527-7470

Address:

1338 San Pablo Ave Berkeley, CA 94702 (See a map)

Web Site: http://www.rei.com/berkeley

Directions:

We are located on the south east corner of San Pablo at Gilman. From highway 80 take the Gilman St exit and go east on Gilman until you reach San Pablo. REI is on the right side next. . . (more)   Nearest Metro/Subway Stop: North Berkeley BART,   Walk distance (in minutes): 20   Nearest Bus Stop: 52, 2 minute walk